This really is newsworthy- Dr. Cordain himself has endorsed the newest of the ‘bars’ claiming to be Paleo… but this one really is! I’ve written before about products labeling themselves as such, despite containing ingredients like pea protein, whey and rice puffs! Paleo Diet Foods has, according to their website, “combined the finest all-natural ingredients […]
Read More ›“I lost ten pounds in one week simply by adding ‘Brand X’ to my daily regime!“, claimed a happy customer on the website of one of the (unfortunately) popular fat-burning supplement companies. Not only does this statement reinforce a popular misconception, that we can easily get a quick fix for weight loss, it perpetuates what […]
Read More ›May sound like an odd thing to suggest on the first of November, when we’re about to head into what is, for many, the single most difficult time of year to keep on track with regard to fitness and healthy goals, but why not take a new approach this year? What if, by the time […]
Read More ›According to a recent article in Ad-Age, the gluten-free industry has amassed $4.2 billion in sales so far in 2013. Sounds like a pretty good reason to jump on, doesn’t it? Set aside the fact that roughly 3 million Americans who are diagnosed with Celiac might have, at one time, been the sole target audience; […]
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